大型活动中吉祥物的设计与地域文化

作     者：阎评 

作者机构：西安美术学院设计系讲师 

出 版 物：《包装与设计》 (Package & Design)

年 卷 期：2003年第5期

页      码：77-78页

摘      要：When we talk about lucky object design in big event is we mean the ones for grand sport *** sport events held in different time and different places often gave people deep impressions due to an impressive lucky *** is also closely linking with the local *** article analyzes the lucky object designded for the grand sport events,such as Olympic sport events and Asian sport events as samples,showing that the lucky objects can become more unique and alive only by being *** expresses the aims and spirits of the sports and their ideslism and the local characteristics.

主 题 词：大型活动 吉祥物 设计 地域文化 企业形象 文化特征 

学科分类：1305[艺术学-设计学类] 120202[120202] 12[管理学] 13[艺术学] 1202[管理学-工商管理类] 

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