新广告时代(英文)

作     者：孙佳慧 

出 版 物：《The World of Chinese》 (汉语世界（英文版）)

年 卷 期：2016年第6期

页      码：44-48,3页

摘      要：Advertisements used to be easy to spot—a TV commercial, product placement in a blockbuster—but the new Wild West of the ad world is in the palm of everyone s hand. Social media is the new frontier for both content producers and ad companies trying to make a buck, and regulation is looking increasingly difficult.

主 题 词：广告时代 companies frontier everyone advertising looking trying revenue cosmetic 广告资源 

学科分类：0501[文学-中国语言文学类] 050103[050103] 05[文学] 

馆 藏 号：203208864...