从修改成语现象看今天国人的实用主义价值观

作     者：吉焕焕 

作者机构：上海对外经贸大学上海201620 

出 版 物：《International English Education Research》 (国际英语教育研究（英文版）)

年 卷 期：2014年第10期

页      码：119-120页

摘      要：The practice of four-character Chinese idioms alteration used in the signboards by substituting character （s） with their homophonous words has grown into a general trend. Fifty-one altered idioms are collected. The majority of the modifiers are medium-small store owners. Idiom alteration for specific purpose differs from the idiom misinterpretation. Speedy economic growth and material wealth pursuit social context stimulate the idiom alteration behavior which enforces the pragmatism value orientation. By modifying idioms into four-character structures of strong practical effect, the obvious pragamtic value of the businessmen and of Chinese are manifested. A causal analysis method is used.

主 题 词：idiom alteration utilitarianism value traditional culture 

学科分类：0401[教育学-教育学类] 04[教育学] 040102[040102] 

馆 藏 号：203581939...