The Design and Realization of Personalized E-commerce Recommendation System

作     者：Guofeng ZHANG 

作者机构：Weifang University of Science &Technology ShanDong Province 262700 China 

出 版 物：《International Journal of Technology Management》 (国际技术管理)

年 卷 期：2015年第4期

页      码：27-29页

摘      要：According to demand and function of the e-commerce recommendation system demand, this paper analyze and design e-commerce and personalized recommendation, design and complete different system functions in different system level; then design in detail system process from the front and back office systems, and in detail descript the key data in the database and several tables. Finally, the paper respectively tests several main modules of onstage system and the backstage system. The paper designed electronic commerce recommendation based on personalized recommendation system, it can complete the basic function of the electronic commerce system, also can be personalized commodity recommendation for different users, the user data information and the user＇ s shopping records.

主 题 词：E-commerce personalized recommendation recommendation system 

学科分类：12[管理学] 1201[管理学-管理科学与工程类] 08[工学] 0835[0835] 081201[081201] 081202[081202] 0812[工学-测绘类] 

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