Advertisement *** Subsidy:Which is Better for Remanufacturing?

作     者：Yanting Huang Benrong Zheng Zongjun Wang Yanting Huang;Benrong Zheng;Zongjun Wang

作者机构：College of ManagementShenzhen UniversityShenzhen 518060China College of Economics&ManagementHuazhong Agricultural UniversityWuhan 430070China School of ManagementHuazhong University of Science and TechnologyWuhan 430074China 

基　　金：The authors sincerely thank the referees for their much practical help to improve the quality of this paper.This research has been supported by National Social Science Foundation of China under Grant No.11&ZD165 Guangdong Planning Project of Philosophy and Social Science of China(No.GD19YGL18) the Startup Fund from Shenzhen University under Grant Nos.2019023 860-000002110361 and Natural Science Foundation of Hubei Province under Grant No.2019CFB120 

出 版 物：《Journal of Systems Science and Systems Engineering》 (系统科学与系统工程学报（英文版）)

年 卷 期：2020年第29卷第3期

页      码：344-359页

摘      要：The government subsidy plays an important role in the recycling and remanufacturing process of a closed-loop supply *** paper focuses on the impacts of different patterns of government subsidy on the chain members profits and the ***,we develop three models in a supply chain including a manufacturer,a retailer and a collector,namely(1)the government invests public service advertisement to stimulate the remanufacturing process(Model AS);(2)the government offers only monetary subsidy to the collector(Model MS);(3)the government allocates the subsidy into two parts,namely both advertisement and monetary subsidy(Model HS).We find that,no matter which subsidy pattern the government adopts,both the manufacturer and the collector are beneficiaries of the government subsidy,and that such subsidizing activity is definitely conducive to the environmental *** into account the chain members,profits and the environmental impact,the optimal hybrid subsidy scheme(Model HS)is more beneficial than that in both Model MS and Model AS,which can be attributed to the combination of the incentives provided by the public service advertisement and the price attraction by the monetary *** also find that,for single advertisement and monetary subsidy,the amount of government subsidy will decide their merits and *** direct monetary subsidy in Model MS will have a greater influence regarding to the supply quantity of used products than the mere advertisement subsidy in Model AS when the subsidy is relatively large.

主 题 词：Supply chain management remanufacturing government subsidy environmental impact 

学科分类：02[经济学] 0202[经济学-财政学类] 0201[经济学-经济学类] 020204[020204] 020203[020203] 020101[020101] 

核心收录：

D　O　I：10.1007/s11518-019-5447-3

馆 藏 号：203945555...