摘要：As a key part of the manufacturing industry,the rubber and plastic industry is widely used in a variety of fields such as automotive manufacturing,construction materials,and *** technological innovation,global economic growth and infrastructure construction driving the demand for rubber and plastic materials,rubber and plastic materials play an important role in various fields,and accurate translation of the industry’s terminology is also crucial for international *** purpose of this paper is to explore in depth the lexical features of rubber and plastic industry terminology,including strong specialization,specialization of common vocabulary,and diversity of word *** view of these lexical features,relevant Chinese translation strategies are discussed to ensure the accuracy,specialization and comprehensibility of the translation of rubber and plastic industry terms.

摘要：Under the background of Chinese culture“going out”initiative,research on the translation of culture-loaded words can speed up the spread of Chinese ***,the author builds a parallel corpus based on the English translation and Chinese version of“Xi Jinping:The Governance of the Country”(Volume III).Secondly,a total of 800 culture-loaded words was collected from this book among which the author selected 135 culture-loaded words by random sampling,and divided them into four categories:social culture-loaded words,material culture-loaded words,ecological culture-loaded words,and language culture-loaded words according to Nida’s classification of culture-loaded ***,the study found that foreignization was more preferred by the translators and the author summarized the main translation strategies of culture-loaded words,including literal translation,free translation,transliteration plus annotation,literal translation plus annotation,***,seven typical examples were selected for further analysis and the author illustrated how the application of translation strategies promoted Chinese culture“go out”initiative.

摘要：translation is important in the cross culture *** translator has great contribution to the cross culture communication,but the status of the translator is often be ***,the subjectivity of the translator is an important topic for studying *** translator is one of the most active and positive factors in the translation *** is worthwhile to study the subjectivity of the translator because the translator can influence the quality of target *** for translation theory,Skopostheorie is an important theory since *** has decided that the translator should take which kind of translation strategies and translation methods in *** regard Skopostheorie as a new perspective to solve translation problems and disputes.

摘要：Discourse ideology refers to the position, attitude and guideline employed by a writer or speaker constructing a discourse in relation to the readers/hearers. This paper defines the notion of discourse ideology in the practice of translation, highlights the relationship between discourse ideology and the translator＇s subjectivity, and illustrates the translation strategies appropriate to the context of publicity of Chinese minority culture to the readers outside China. A tentative conclusion is drawn that the top-down approach from discourse ideology to translation strategies and the bottom-up approach from translation strategies to discourse ideology complement with each other in the Chinese-to-English translation of publicity on Chinese minority culture.

摘要：In recent years,the Red Tourism in Central Plains has gradually become a new type of thematic tourism form,which is an important carrier to carry out patriotism and revolutionary traditional education and carry forward the national *** translation of red tourism publicity is an important window for spreading Chinese culture,and the translation of professional terms is an important link in the red tourism *** to spread the red culture of the Central Plains,glow the charm of the Central Plains culture,enhance the influence of the Central Plains culture,and spread the Central Plains culture to the world has become the mission of every child of the Central *** paper adopts the case analysis method,combined with the specific and typical cases in“Red Central Plains”,and uses different translation strategies and methods to explore the difficulties and solutions of the translation of terms in the red tourism text.